Agency: McKinney
Role: Art Director / Actor
ACD: Betsy Appling
CW: Andy Frank
Content Creator: Perry Andre
Producer: Bill Abbotts
SEA THIS FOOD
Popeyes
Popeyes seafood is back and better than ever.
Popeyes new Flounder Fish Sandwich, and Alaskan Butterfly Shrimp will have people yearning for the frigid Alaskan waters. Especially after they see what we did for Popeyes social.
Yes… that’s me in a kayak.
Launch
We were proper shocked that client not only bought this, but asked us to make more like this. I’ll gladly dress up as a fisherman any day of the week. Except Thursdays.
Paid TikTok
Now that’s the catch of the day
How else would you order Popeyes new seafood menu items? In a car? Yeah… hell no.
and to prove that, we did just the opposite.
In a kayak, in a drive through. NOLA Style.
I picked out the nails for the hand model.
Was told, and I quote I “slayed”
PAID VIDEOS
I attempted to pitch to client in this accent - I failed miserably. Thankfully my writer was able to do it perfectly. (that’s him in the VO)
See that cup in the back left?
Last minute touches by yours truly.
ORGANIC META
The Flounder Flop
Toosie lowkey hit that tho.
Influencers
I came up with “if you can teach a man to fish, can you teach a fish to man”.
Might be the peak of my writing career…
This is not how the Shrimp Tackle Box is made.
I was almost the box…
